Year:

Year:

Year:

2024

2024

2024

Type of work:

Type of work:

Type of work:

Client Project,

Property of Liquidink Design

Client Project, Property

of Liquidink Design

Client Project,

Property of Liquidink Design

Client Project,

Property of Liquidink Design

Nurish your smart nutrition companion

Nurish your smart nutrition companion

Nurish your smart nutrition companion

Nurish your smart nutrition app

Designed to be the perfect companion for anyone on a wellness journey, Nurish offers unparalleled convenience and accuracy.

Designed to be the perfect companion for anyone on a wellness journey, Nurish offers unparalleled convenience and accuracy.

Designed to be the perfect companion for anyone on a wellness journey, Nurish offers unparalleled convenience and accuracy.

Designed to be the perfect companion for anyone on a wellness journey, Nurish offers unparalleled convenience and accuracy.

Nurish stands out as the ultimate nutrition management app, revolutionizing the way you approach your health. With its intuitive voice-based AI assistant, Nurish simplifies the process of tracking your dietary habits. Just by telling the app what you ate, it takes care of logging and analyzing your meals, providing valuable insights into your nutrition. This seamless experience ensures that you stay on top of your health goals without the hassle of manual entries.

Nurish keeps you on track with personalized recommendations and progress tracking. Its advanced features make focusing on your health easier than ever, empowering you to make informed decisions and achieve your wellness goals with confidence.

Nurish stands out as the ultimate nutrition management app, revolutionizing the way you approach your health. With its intuitive voice-based AI assistant, Nurish simplifies the process of tracking your dietary habits. Just by telling the app what you ate, it takes care of logging and analyzing your meals, providing valuable insights into your nutrition. This seamless experience ensures that you stay on top of your health goals without the hassle of manual entries.

Nurish keeps you on track with personalized recommendations and progress tracking. Its advanced features make focusing on your health easier than ever, empowering you to make informed decisions and achieve your wellness goals with confidence.

Nurish stands out as the ultimate nutrition management app, revolutionizing the way you approach your health. With its intuitive voice-based AI assistant, Nurish simplifies the process of tracking your dietary habits. Just by telling the app what you ate, it takes care of logging and analyzing your meals, providing valuable insights into your nutrition. This seamless experience ensures that you stay on top of your health goals without the hassle of manual entries.

Nurish keeps you on track with personalized recommendations and progress tracking. Its advanced features make focusing on your health easier than ever, empowering you to make informed decisions and achieve your wellness goals with confidence.

The innovation behind Nurish lies in its ability to turn calorie tracking into an aspirational activity. 

The innovation behind Nurish lies in its ability to turn calorie tracking into an aspirational activity. 

The innovation behind Nurish lies in its ability to turn calorie tracking into an aspirational activity. 

The innovation behind Nurish lies in its ability to turn calorie tracking into an aspirational activity. 

The branding is thoughtfully designed to eliminate the dull and serious undertone typically associated with calorie counting and fitness brands. Instead, Nurish infuses the experience with joy and vibrancy, transforming what is often seen as a tedious task into an engaging and enjoyable activity.

The branding of Nurish is rooted in the simple yet profound concept of a bowl, which serves as a central motif symbolizing transparency and clarity about what users consume. This motif acts as a filter, providing users with a clear and comprehensive view of their nutritional intake. The identity of Nurish embraces consistent forms throughout its brand language, ensuring a cohesive and recognizable aesthetic that resonates with users on a deeper level.

The branding is thoughtfully designed to eliminate the dull and serious undertone typically associated with calorie counting and fitness brands. Instead, Nurish infuses the experience with joy and vibrancy, transforming what is often seen as a tedious task into an engaging and enjoyable activity.

The branding of Nurish is rooted in the simple yet profound concept of a bowl, which serves as a central motif symbolizing transparency and clarity about what users consume. This motif acts as a filter, providing users with a clear and comprehensive view of their nutritional intake. The identity of Nurish embraces consistent forms throughout its brand language, ensuring a cohesive and recognizable aesthetic that resonates with users on a deeper level.

The branding is thoughtfully designed to eliminate the dull and serious undertone typically associated with calorie counting and fitness brands. Instead, Nurish infuses the experience with joy and vibrancy, transforming what is often seen as a tedious task into an engaging and enjoyable activity.

The branding of Nurish is rooted in the simple yet profound concept of a bowl, which serves as a central motif symbolizing transparency and clarity about what users consume. This motif acts as a filter, providing users with a clear and comprehensive view of their nutritional intake. The identity of Nurish embraces consistent forms throughout its brand language, ensuring a cohesive and recognizable aesthetic that resonates with users on a deeper level.

This refreshing take on nutrition management makes Nurish the first of its kind. It leverages the power of joy and aspiration to create a unique user experience that goes beyond mere functionality. With Nurish, users are not just tracking their calories; they are embarking on a wellness journey that is both fun and fulfilling. This innovative approach not only sets Nurish apart but also establishes it as a leader in the field, making health management an enjoyable and motivating experience.


The color palette chosen for Nurish is both charming and sophisticated, featuring pastel shades that convey a sense of maturity and expertise paired with Rubik as the typeface which never fails to add a sense of personalization to the brand. This approach strikes a balance between being inviting and professional, creating an atmosphere of trust and approachability. The pastel tones are deliberately selected to avoid overwhelming the user, offering a calming and pleasant visual experience that enhances the app's usability. This thoughtful use of color and font supports the app’s mission to make nutrition management an appealing and stress-free activity.

This refreshing take on nutrition management makes Nurish the first of its kind. It leverages the power of joy and aspiration to create a unique user experience that goes beyond mere functionality. With Nurish, users are not just tracking their calories; they are embarking on a wellness journey that is both fun and fulfilling. This innovative approach not only sets Nurish apart but also establishes it as a leader in the field, making health management an enjoyable and motivating experience.


The color palette chosen for Nurish is both charming and sophisticated, featuring pastel shades that convey a sense of maturity and expertise paired with Rubik as the typeface which never fails to add a sense of personalization to the brand. This approach strikes a balance between being inviting and professional, creating an atmosphere of trust and approachability. The pastel tones are deliberately selected to avoid overwhelming the user, offering a calming and pleasant visual experience that enhances the app's usability. This thoughtful use of color and font supports the app’s mission to make nutrition management an appealing and stress-free activity.

This refreshing take on nutrition management makes Nurish the first of its kind. It leverages the power of joy and aspiration to create a unique user experience that goes beyond mere functionality. With Nurish, users are not just tracking their calories; they are embarking on a wellness journey that is both fun and fulfilling. This innovative approach not only sets Nurish apart but also establishes it as a leader in the field, making health management an enjoyable and motivating experience.


The color palette chosen for Nurish is both charming and sophisticated, featuring pastel shades that convey a sense of maturity and expertise paired with Rubik as the typeface which never fails to add a sense of personalization to the brand. This approach strikes a balance between being inviting and professional, creating an atmosphere of trust and approachability. The pastel tones are deliberately selected to avoid overwhelming the user, offering a calming and pleasant visual experience that enhances the app's usability. This thoughtful use of color and font supports the app’s mission to make nutrition management an appealing and stress-free activity.

Nurish's handcrafted design system masterfully blends aesthetics with functionality to create a visually intuitive and engaging user experience.

Nurish's handcrafted design system masterfully blends aesthetics with functionality to create a visually intuitive and engaging user experience.

Nurish's handcrafted design system masterfully blends aesthetics with functionality to create a visually intuitive and engaging user experience.

Nurish's handcrafted design system masterfully blends aesthetics with functionality to create a visually intuitive and engaging user experience.

Nurish's design system adopts the innovative approach of a bento box, seamlessly integrating this concept into its overall aesthetic. This design choice not only aligns perfectly with the food-centric nature of the app but also provides a visually appealing and intuitive way to present user data. Just like a bento box neatly arranges various food items into individual compartments, Nurish organizes your nutritional stats into clear, manageable sections.


Nurish also employs a card-based approach, enhancing the visual hierarchy of the data presented to users. Each card serves as a distinct unit of information, clearly delineating different types of data. This approach ensures that users can quickly and easily absorb the most important details at a glance, without feeling overwhelmed by a sea of numbers and text.

Nurish's design system adopts the innovative approach of a bento box, seamlessly integrating this concept into its overall aesthetic. This design choice not only aligns perfectly with the food-centric nature of the app but also provides a visually appealing and intuitive way to present user data. Just like a bento box neatly arranges various food items into individual compartments, Nurish organizes your nutritional stats into clear, manageable sections.


Nurish also employs a card-based approach, enhancing the visual hierarchy of the data presented to users. Each card serves as a distinct unit of information, clearly delineating different types of data. This approach ensures that users can quickly and easily absorb the most important details at a glance, without feeling overwhelmed by a sea of numbers and text.

Nurish's design system adopts the innovative approach of a bento box, seamlessly integrating this concept into its overall aesthetic. This design choice not only aligns perfectly with the food-centric nature of the app but also provides a visually appealing and intuitive way to present user data. Just like a bento box neatly arranges various food items into individual compartments, Nurish organizes your nutritional stats into clear, manageable sections.


Nurish also employs a card-based approach, enhancing the visual hierarchy of the data presented to users. Each card serves as a distinct unit of information, clearly delineating different types of data. This approach ensures that users can quickly and easily absorb the most important details at a glance, without feeling overwhelmed by a sea of numbers and text.

Nurish's standout feature is how its visual design is built around its AI-driven core, seamlessly integrating it all into an app that feels entirely human.

Nurish's standout feature is how its visual design is built around its AI-driven core, seamlessly integrating it all into an app that feels entirely human.

Nurish's standout feature is how its visual design is built around its AI-driven core, seamlessly integrating it all into an app that feels entirely human.

Nurish's standout feature is how its visual design is built around its AI-driven core, seamlessly integrating it all into an app that feels entirely human.

Unlike many health apps that may feel clinical or impersonal, Nurish's design language fosters a connection that resembles a trusted friend. This approach is pivotal in making users feel at ease, especially when dealing with sensitive health information.

One of Nurish's remarkable achievements lies in how it handles user data. Despite the abundance of personal health information inputted by users, the app maintains a sense of confidentiality and respect. It never imposes judgment but instead empowers users by providing insights and recommendations in a supportive manner. This approach not only fosters trust but also encourages users to remain committed to their health goals without fear of scrutiny.

Unlike many health apps that may feel clinical or impersonal, Nurish's design language fosters a connection that resembles a trusted friend. This approach is pivotal in making users feel at ease, especially when dealing with sensitive health information.

One of Nurish's remarkable achievements lies in how it handles user data. Despite the abundance of personal health information inputted by users, the app maintains a sense of confidentiality and respect. It never imposes judgment but instead empowers users by providing insights and recommendations in a supportive manner. This approach not only fosters trust but also encourages users to remain committed to their health goals without fear of scrutiny.

Unlike many health apps that may feel clinical or impersonal, Nurish's design language fosters a connection that resembles a trusted friend. This approach is pivotal in making users feel at ease, especially when dealing with sensitive health information.

One of Nurish's remarkable achievements lies in how it handles user data. Despite the abundance of personal health information inputted by users, the app maintains a sense of confidentiality and respect. It never imposes judgment but instead empowers users by providing insights and recommendations in a supportive manner. This approach not only fosters trust but also encourages users to remain committed to their health goals without fear of scrutiny.

Nurish goes beyond the present; it remembers your past and prepares you for the future, all wrapped in a bento box-style interface. AI integration seamlessly incorporates features like history tracking and chatbots into compartments of your nutritional journey. The AI learns your habits, offering tailored suggestions neatly organized within these intuitive sections to continuously improve your lifestyle. Supported by features like notifications and streaks, Nurish keeps you motivated and celebrates every achievement, no matter how small, creating a visually engaging and encouraging experience.

Moreover, Nurish also serves as a supportive platform where users can connect with like-minded individuals. The community aspect empowers and encourages each member, emphasizing that the journey to wellness is shared. This communal support ensures that users never feel alone, fostering a sense of belonging and motivation to strive for better health together.

Nurish goes beyond the present; it remembers your past and prepares you for the future, all wrapped in a bento box-style interface. AI integration seamlessly incorporates features like history tracking and chatbots into compartments of your nutritional journey. The AI learns your habits, offering tailored suggestions neatly organized within these intuitive sections to continuously improve your lifestyle. Supported by features like notifications and streaks, Nurish keeps you motivated and celebrates every achievement, no matter how small, creating a visually engaging and encouraging experience.

Moreover, Nurish also serves as a supportive platform where users can connect with like-minded individuals. The community aspect empowers and encourages each member, emphasizing that the journey to wellness is shared. This communal support ensures that users never feel alone, fostering a sense of belonging and motivation to strive for better health together.

Nurish goes beyond the present; it remembers your past and prepares you for the future, all wrapped in a bento box-style interface. AI integration seamlessly incorporates features like history tracking and chatbots into compartments of your nutritional journey. The AI learns your habits, offering tailored suggestions neatly organized within these intuitive sections to continuously improve your lifestyle. Supported by features like notifications and streaks, Nurish keeps you motivated and celebrates every achievement, no matter how small, creating a visually engaging and encouraging experience.

Moreover, Nurish also serves as a supportive platform where users can connect with like-minded individuals. The community aspect empowers and encourages each member, emphasizing that the journey to wellness is shared. This communal support ensures that users never feel alone, fostering a sense of belonging and motivation to strive for better health together.

It's about empowering everyone to embrace health and wellness seamlessly, wherever they are.

It's about empowering everyone to embrace health and wellness seamlessly, wherever they are.

It's about empowering everyone to embrace health and wellness seamlessly, wherever they are.

It's about empowering everyone to embrace health and wellness seamlessly, wherever they are.

The storytelling of a healthy lifestyle begins on the website, where the potential of the Nurish app is showcased. Here, all the breakthrough features of the app are highlighted, weaving together its entire digital presence for effective marketing. The website serves as the foundation where the seed of interest is planted, making it the essential starting point for anyone curious about Nurish and its transformative capabilities in promoting health, wellness, and tech.

The storytelling of a healthy lifestyle begins on the website, where the potential of the Nurish app is showcased. Here, all the breakthrough features of the app are highlighted, weaving together its entire digital presence for effective marketing. The website serves as the foundation where the seed of interest is planted, making it the essential starting point for anyone curious about Nurish and its transformative capabilities in promoting health, wellness, and tech.

The storytelling of a healthy lifestyle begins on the website, where the potential of the Nurish app is showcased. Here, all the breakthrough features of the app are highlighted, weaving together its entire digital presence for effective marketing. The website serves as the foundation where the seed of interest is planted, making it the essential starting point for anyone curious about Nurish and its transformative capabilities in promoting health, wellness, and tech.

Tools used:

Tools used:

Tools used:

Team:

Team:

Property of Liquidink Design

Property of Liquidink Design

Concept note:

Concept note:

Concept note:

Nurish represents a transformative case study in health and wellness innovation, integrating a user-friendly app, cohesive brand identity, and robust web presence into a holistic digital ecosystem.


From its AI-driven features that personalize nutrition management to its bento box-style interface that enhances user engagement, Nurish epitomizes the future of accessible and empathetic health technology.

Nurish represents a transformative case study in health and wellness innovation, integrating a user-friendly app, cohesive brand identity, and robust web presence into a holistic digital ecosystem.


From its AI-driven features that personalize nutrition management to its bento box-style interface that enhances user engagement, Nurish epitomizes the future of accessible and empathetic health technology.

Nurish represents a transformative case study in health and wellness innovation, integrating a user-friendly app, cohesive brand identity, and robust web presence into a holistic digital ecosystem.


From its AI-driven features that personalize nutrition management to its bento box-style interface that enhances user engagement, Nurish epitomizes the future of accessible and empathetic health technology.

Team:

Property of Liquidink Design

@ Atharva Kamat

Back to Selected Work

Design Portfolio 2024

@ Atharva Kamat

Back to Selected Work

Design Portfolio 2024

@ Atharva Kamat

Back to Selected Work

Design Portfolio 2024